Website Visitor Privacy Policy

Effective date: 20 January 2020

We at Layerise ApS and our affiliates and subsidiaries (”Layerise,” “we,” “us,” or “our”) know you care about how your personal data is used and shared, and we take your privacy seriously. Please read the following to learn more about our privacy practices. By using or accessing our websites at or other websites that we operate and link to this policy (collectively, the “Sites”) in any manner, you acknowledge that you accept the practices and policies outlined in this Website Visitor Privacy Policy, and you hereby consent that we will collect, use, and share your information in the following ways.


This Website Visitor Privacy Policy describes how specific categories of personal data are collected, used, shared, stored and protected by Layerise from people (collectively, “Visitors”) who (a) visit our Sites and/or request us to contact them via our online web forms, (b) request customer support, or otherwise communicate with us, including by email, phone calls or texts; (c) visit our offices and (d) register for, attend and/or otherwise take part in our events, webinars, surveys or contests.

Personal data refers to any data or information that can be used to identify a natural person, and are subject to applicable data protection laws, such as the EU General Data Protection Regulation 2016/679 (“GDPR”). We use the term “Personal Data” throughout this Website Visitor Privacy Policy to mean, as applicable, “personal data” (under the GDPR).

This Website Visitor Privacy Policy applies to Layerise in our capacity as a data controller (under GDPR) where we determine the purposes and means of the collection and processing of Personal Data for our marketing or business purposes as outlined herein. For clarity, this Website Visitor Privacy Policy does not cover any Personal Data that our business customers who have entered into an agreement with us to access our Platform choose to collect and share with Layerise, including Personal Data of their customers/end-users and their employees and other personnel authorized to use our Platform. In those instances, Layerise is not the data controller or business, but is instead acting as a data processor (under GDPR). Please see our Platform Privacy Policy to better understand our privacy commitments to our Customers and how Personal Data of our Customer’s clients and end-users is collected, used, stored and protected as part of the products and services that we market for subscription at (the “Platform”).

For detailed privacy information related to a Customer who uses our Platform to process Personal Data, please contact our Customers directly as they are the controller that have collected the Personal Data in the first instance to address your rights with respect to such data. We are not responsible for and have no control over the privacy or data security practices of our Customers, which may differ from those explained in this Website Visitor Privacy Policy and our Platform Privacy Policy.

Our Site may contain links to other websites, applications and services maintained by third parties. The privacy and data security practices of such third party sites are governed by the privacy policies of those third parties, and not by Layerise.

If you are applying for a job or another position at Layerise, please see our Applicant Privacy Notice that describes our privacy practices with respect to Personal Data collected and shared with us by job applicants.

Automatically Collected Data

As with most websites, Layerise gather certain information automatically. This information may include browser type, referring/exit pages, the files viewed on our Sites (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or click path data to analyze trends in the aggregate and administer the site. Also, for example, if you’ve given us your email address and we send you promotional email offers on behalf of other businesses or email you about your use of our products and services, we may receive a confirmation when you open an email from us.

We and our marketing partners, or analytics or service providers, use technologies such as cookies, beacons, tags, and scripts, to analyze trends, administer the Site, tracking users’ movements around the Site, and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies. For example, we use third party service providers such as Google Analytics and others to perform and support our marketing and analytics functions as described in this Website Visitor Privacy Policy.

Examples of Cookies we use:

  • Strictly Necessary Cookies. Necessary cookies help with the basic functionality of our Platform, e.g. remember if you gave consent to cookies.
  • Analytical Cookies. We use analytical cookies to make it possible to gather statistics about the use and traffic on our website, so we can make it better.

Our Use of Your Data

Layerise collects Personal Data for several purposes that form the basis of our legitimate interest, including to:

  • provide, operate, maintain, administer, improve and secure the Site;
  • enable us to understand who is interested in learning about our products, services, content, and company-related initiatives;
  • monitor and analyze trends, usage, and activities in connection with how the Site is used and to improve the Site and our other products and services and personalize the experience with the Site;
  • respond to Visitor support requests or information and to otherwise communicate with Visitors regarding the Site and our other products and services, including responses to Visitor comments, questions, and requests, provide customer service and support, and to send technical notices, updates and security alerts;
  • send Visitors Layerise-related marketing communications as permitted by law, such as providing Visitors information about products and services, features, surveys, newsletters, offers, promotions, contests, and events. You will have the ability to opt out of such communications;
  • In the case call recordings, to enable us to focus on you instead of taking notes, for internal training purposes, and for reference in the event of ongoing support issues. You will be notified about the call being recorded and you will have the ability to opt out of such; and

We may also use Personal Data as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, and to pursue remedies available to us and limiting our damages such as from unauthorized access to the Sites and our products and services and other illegal activities.

Finally, we may also use Personal Data with your consent, such as when you consent to let us post your testimonials or endorsements on our Site, you instruct us to take a specific action with respect to your Personal Data, or you opt into third party marketing communications.

Personal Data Sharing

Except as described in this Website Visitor Privacy Policy, we do not share your Personal Data outside of Layerise. We disclose Personal Data to third parties under the following circumstances.

Service Providers

We engage third party service providers and need to share your Personal Data with them in order for them to administer and provide the Site and perform tasks on our behalf (such as hosting, email delivery and database management services). These third parties may use and process your Personal Data only as necessary to provide these services to us as directed by Layerise and in a manner consistent with this Website Visitor Privacy Policy. We do not permit these third party service providers and contractors to use the Personal Data that we share with them for their marketing purposes or for any other purpose than in connection with the services they provide to us. You can see our list of third party service providers who process Personal Data here.

Professional advisors

We may disclose your Personal Data to professional advisors, such as lawyers, bankers, auditors and insurers, where necessary in the course of the professional services that they render to us.

Business Transfers

Layerise may sell, transfer or otherwise share some or all of its business or assets, including your Personal Data, in connection with a business deal (or potential business deal) such as a merger, consolidation, acquisition, reorganization or sale of assets. In these types of transactions, customer information, including your Personal Data, is typically one of the business assets that would be transferred. Also, if we go out of business, enter bankruptcy, or go through some other change of control, Personal Data could be one of the assets transferred to or acquired by a third party.

The Process We Use to Secure and Protect Personal Data

The security of your Personal Data is important to us. Layerise uses generally accepted electronic, and procedural safeguards to protect Personal Data submitted to us (both during transmission and once it is received) from loss, theft, misuse, and unauthorized access, disclosure, and alteration in accordance with applicable law to protect the Personal Data.

Although we endeavor to protect the privacy of your Personal Data we hold in our records, unfortunately, we cannot guarantee complete security. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of Personal Data at any time.

Your Choices When Sharing Data With Us

You can always opt not to disclose information to us, but keep in mind some information may be needed to take advantage of some of the features of our Site/Platform or to provide a requested service or otherwise communicate with you. If you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with the requested service(s) or you may experience some inconvenience in your use of the Site/Platform.

You may be able to add, delete, correct, or request access to Personal Data that we collect or receive as explained in this Website Visitor Privacy Policy where we are the controller (under GDPR) otherwise where you are afforded one or more of these rights under an applicable law. You may make such requests by using our data subject access request page located here. We will respond to your request within 30 days.

Some information may remain in our records after your request to delete Personal Data, as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We may also use and retain any aggregated and/or de-identified data derived from your Personal Data after you request us to update or delete it, but not in a manner that would identify you personally.

Children’s Privacy

Layerise does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Privacy Policy Regarding Processing Personal Data under the General Data Protection Regulation (GDPR)

The GDPR affords residents of Europe with specific rights regarding their Personal Data. These rights have been described in this Website Visitor Privacy Policy and are further highlighted in this section. Note that we are both a controller” and a “processor” under the GDPR. The following supplemental sections of our Website Visitor Privacy Policy applies to Personal Data we collect in our role as a data controller—this is when we interact directly with you. If we are the processor of your Personal Data (i.e., not the controller) on behalf of a controller (our Clients) who has entered into an agreement with us to access our Platform and share your Personal Data, please contact the controller party in the first instance to address your rights with respect to your Personal Data.

Legal Grounds

We only use your Personal Data as permitted by law. Our legal grounds for our collection and processing of the types of Personal Data is based on one or more of the following: (a) Consent: the consent you provide to us when you share or submit your Personal Data with or to us; (b) Legitimate Interest: our “legitimate interest,” as defined by GDPR, or the legitimate interest of a third party, including you. For example, we may use your Personal Data to administer and conduct our business with you, and to respond to your requests, inquiries and complaints; (c) Contract: our performance of a contract, directly or indirectly, between us and you or your employer; and (d) Legal Obligation: our compliance with a legal obligation that we are or may be subject to.

Category of dataSource of dataPurpose of processingGrounds for processingSpecific legitimate interestRetention period or criteria
Prospecting Data (Sales)From online sources, events, and referralsClosing new businessLegitimate interest & consentClosing new business & internal training5 years or until no longer applicable, whichever occurs first
Marketing Data (Marketing)From online sources, Data subject volunteering informationProvide marketing materials to prospectsLegitimate interest & consentClosing new business5 years or until no longer applicable, whichever occurs first
Prospecting Data (Recruiting)From online sources, events, and referralsFinding and hiring team membersLegitimate interest, legal obligation & consentHiring5 years or until no longer applicable, whichever occurs first

Your Rights

GDPR gives you certain rights with respect to your Personal Data, including those set forth below.

  • Access: You can request more information about the Personal Data we hold about you and request a copy of such Personal Data.
  • Rectification: If you believe that any Personal Data we are holding about you is incorrect or incomplete, you can request that we correct or supplement such data.
  • Erasure: You can request that we delete some or all of your Personal Data from our systems.
  • Withdrawal of Consent: If we are processing your Personal Data based on your consent (as indicated at the time of collection of such data), you have the right to withdraw your consent at any time. Please note, however, that if you exercise this right, you may have to then provide express consent on a case-by-case basis for the use or disclosure of certain of your Personal Data.
  • Portability: You can ask for a copy of your Personal Data in a machine-readable format. You can also request that we transmit the data to another controller where technically feasible.
  • Objection: You can contact us to let us know that you object to our applicable legal grounds (see list of legal grounds above) for the further use or disclosure of your Personal Data for certain purposes, such as for direct marketing purposes.
  • Restriction of Processing: You can ask us to restrict further processing of your Personal Data.
  • Right to File Complaint: You have the right to lodge a complaint about Company’s practices with respect to your Personal Data.

For more information about these rights, or to exercise one or more of these rights, we kindly ask that you make such request using our data subject access request page located here. Please note that in some circumstances, we may not be able to fully comply with your request, such as if it is frivolous or extremely impractical, if it jeopardizes the rights of others, or if it is not required by law, but in those circumstances, we will still respond to notify you of such a decision. In some cases, we may also need you to provide us with additional information, which may include Personal Data, if necessary to verify your identity, your European residency and/or the nature of your request. We may be unable to process your request if you do not provide us with sufficient detail to allow us to understand and respond to it.

Changes to This Website Visitor Privacy Policy

We may update our Website Visitor Privacy Policy from time to time. We will notify you of any changes by posting the new Website Visitor Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Platform, prior to the change becoming effective and update the "effective date" at the top of this Website Visitor Privacy Policy.

You are advised to review this Website Visitor Privacy Policy periodically for any changes. Changes to this Website Visitor Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Website Visitor Privacy Policy, you can contact through our contact options here. You can also make requests for certain information as described in this Website Visitor Privacy Policy using our data subject access request page located here.

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