Image

Title

Slug

Changelog

Date

excerpt

Body

Resource Post

Since the last product update, we have been busy working on several great enhancements. While some of the improvements to the platform will be shared over the next couple of weeks and months, today we are excited to announce that from Thursday, October 24th 2019, all clients regarding active subscription plan, with be getting better Insights.

### __Better Insights better decisions__
One of the major benefits of Layerise is the easiness of data collection and the user-friendliness of data visualisation. After several rounds of revisions and testing, we are finally releasing much better Insights to track the performance of your Product Assistant's. We’re more than convinced that these aggregate data insights will help you continuously follow Product Assistants success and to further improve the customer experience.  

### __New features__
With this update to Insights, you will be able to quickly get short and long term performance measurements. On top of that, you will be able to see performance changes to all measured KPI's (Key Performance Indicators).

![Layerise Insights Since Beginning](//images.ctfassets.net/scrf7o05zai3/CPYx38njZtJBKToXpVcez/1ca23cbec4e16d6b36872cfa91687ff5/zoom.png?w=1200&q=80)

#### Measured KPI's
Following KPI's are measured across all date ranges.

- Registrations 
- Customers
- Conversations
- Cost saved on paper (Layerise Product Assistant vs. conventional printed product manuals)

#### Date ranges
Following dates ranges and data granularities are available.

Date ranges and with daily data granularity
- Last 14 days   
- Last 28 days 
- Last 90 days

Date ranges and with monthly data granularity
- Since beginning 

#### Customers
One highly requested feature over the last couple of months has been the ability to measure product adoption by customer group and track product model registration. With this update, it is now possible to see product adoption down to the individual customer. This feature is supported by the Dialog customer & product satisfaction rate ([Read more](https://www.layerise.com/resources/blog/post/introduction-to-layerise-dialog "Product Satisfaction Rate")).

That’s all for this update. If you have any questions or need help please [join our community](https://spectrum.chat/layerise "Layerise Community"). As we move with 🚀speed we expect to be able to unveil something awesome already next week. Get the update directly [here](https://admin.layerise.com "Layerise Admin New").


Layerise Insights

Better insights - Product Announcements

As an end to a very 🌧 February here at our HQ in CPH, we are excited to bring some good product news. This month has been a month where we have focused on several product improvements aimed at product creation, native desktop experience and Assistant preview control.   

## Product Page
When adding a newly created or existing product from your product line to Layerise it should be easy and fast. At the same time, it should be powerful and advanced depending on your product and needs. While it has always been easy to add products to Layerise we have this month made it even easier and more powerful. 

![Layerise - Product Update](//images.ctfassets.net/scrf7o05zai3/5E4F4ZKpH9PSsj3j4Kbc3n/c69920e3e06842e8888213bf188eac9e/clean.jpg)

With the updated product page you will be able to create a product by just adding a product image, product name and product description. Moreover, adding additional product information, as serial number location, tags and more, is completely optional. In this case of best practice, we recommend that you document a product well, as several underlying capabilities rely on certain product information and in a case where product information is missing certain capabilities will be partially shown or completely disabled.

### Product Assitant SEO
Last year we decided to search engine optimise every Product Assistant. In return, this has resulted in customers finding the Assistant much easier and thereby get quicker access to information they seek. To further expand on that we have with this release extended the SEO capabilities by allowing you to add a product description of 140 characters that will function as meta-data presented in the search engine listing.

## Preview Control Bar
In this February release, we are also introducing an additional way to preview your Product Assistants. When signed into your [Layerise account](https://www.layerise.com/auth "Layerise - Sign-in") any Assistant that you preview will now include the Preview Control Bar.   

![Layerise - Preview Bar](//images.ctfassets.net/scrf7o05zai3/63Q5V94pOIwMPHR3VdTJQh/b80cde84e3192febb59e2068d5350f43/member_bar.jpg)

As evident to the image above, you will be able to quickly and easily access the experience editor directly from the Assistant. Moreover, as you are doing the previewing and editing on your laptop or desktop devices the Preview Control Bar will also allow you to send the Assistant directly to your phone for detailed mobile preview. 

## Layerise For Your Desktop
As the last part of the February update we happy to introduce you to the Layerise desktop application. Over the last several months we have been building and testing a desktop application that can give you access to the full Layerise service directly from your launcher and without having to open your browser.   

![Layerise - Download Desktop App](//images.ctfassets.net/scrf7o05zai3/T8dX7R0q8eKOO8mnWD6H4/ad869b9c0838ba72b59e21d3eaa3905c/download2.jpg)

Sign-in into your [Layerise account](https://www.layerise.com/auth "Layerise - Sign-in") and click on the desktop app button to download Layerise to your device. Updates to the application will happen automatically in the background. 

## Release date
We will be rolling out this release Friday the 28th of February 2020. All features, including the Layerise desktop application, will be available for Free and Paid plans. As always, if you have any questions or need help please join our [community](https://spectrum.chat/layerise/ "Layerise Community").

Layerise - Product Update February 2020

Feb '20 Product Announcements 

Since our last product update, where we focused on [Reminders](https://www.layerise.com/resources/blog/post/say-hallo-to-reminders-product-announcements "Reminders"), we wanted to start the new year with enhancements that provide convenience and better oversight. For the January 2020 product update, we are introducing the Global Search and Customer Detail Pages. 

## Global Search
Until this moment, finding Topics, Experiences, Customers has been a less convenient activity then what we wanted to provide you with. We have therefore been tracking and performance testing several ways of solving your search needs. 

A part of the generic critical success factors (CFS) for providing search is search results accuracy and speed of delivery, coupled with results richness and presentation. We spent a good amount of time reviewing and tuning the search experience to maximise the overall solution. During this time we discovered that beyond the known CFS, the search feature is performing best when we consolidate all types of searchable indexes and archives. Instead of having dedicated search fields around the platform only focusing on one area at a time we have concluded that the best solution is to have a Global Search feature that serves all searchable articles.  

![Layerise Global Search](//images.ctfassets.net/scrf7o05zai3/2MeRbE1oq2giunK25Ade7O/462f3d2eab5dc9e25948ca99c2401b71/search_clean.png)

You can now access Search by clicking on the search in the navigation menu. The searchable articles currently supported are: 
- All types 
- Customers
- Experiences
- Products
- Topics  

## Customer Detailed Pages
As an extension of our Global Search enhancement, where we made sure that Customers to searchable, as presented above, we also decided to spend time on enhancing the customer overview and management. 

![Layerise Search Customers](//images.ctfassets.net/scrf7o05zai3/6j3w0CAqIigDwcLPdRRR90/1db49a423912d19f7805978534a5142f/customers_clean.png)

As evident to the image above, you will now be able to quickly and easily find customers by searching on: 

- First name *e.g.: Peter*
- Last name *e.g.: Thomson*
- Phone number *e.g.. 004721343211*
- Email *e.g.: peter.thomson47@gmail.com* 
- Country *e.g.: Finland*

Moreover, while you now can locate your customers based on the search query and search result richness as customer avatar or product tags, you now have the ability to also get full customer overview. Clicking on a specific customer in the search results will provide in-depth Customer Detail Page. 

![Layerise Customer Detail ](//images.ctfassets.net/scrf7o05zai3/17PDFrEjqJtz2q6H5cgUz5/bc2ad97cbffaee9ba6fbd5d3bb143df4/customer_detail_clean.png)

The Customer Detail Page will show several key pieces of information aiming at giving you the best possible insights of the customer. Not only is the page going to present all the known identification data that the customer has decided to share with you it will also allow you to get an understanding of what products and how many product registrations the customer has including the unique serial number identifier. In addition to this, you will be able to get a time-line overview of the customer key interaction including:

- Customer signup date
- Customer product registration date
- Customer assistant engagement date

Finally, with the Detail Customer Page, we are also introducing the ability for you to reach out to your customers directly. Thus far, you have only been able to communicate with your customers if the customer reaches out to you with a question or a problem. We are changing that. In more detail, you will be able to send messages directly to the customer through your active Product Assistants. 

## Release date
We will be rolling out this release today Friday the 31st of January 2020. All features, excluding the direct messaging to the customer, will be available for Free and Paid plans. As always, if you have any questions or need help please join our [community](https://spectrum.chat/layerise/ "Layerise Community").

Layerise Customer Detail

January '20 Product Announcements

With 2020 in full swing and with 2019 behind us, we want to take a moment to reflect on what we, at Layerise, have achieved during the last 12 months. At the beginning of 2019, we outlined a product vision and an ambitious and aggressive execution roadmap, including all the features and functionality that we found essential to unlock even greater customer satisfaction.

## A year of growth and rapid product development
Looking back at our achievements in 2019, there is no doubt that we have taken a huge leap forward with our product, design and solution. Since Jan 2019, we have quadrupled the number of clients and have, at the same time, reached thousands of end-users across all seven continents with outstanding Product Assistant usage.

This is a noticeable acknowledgment of our platform, as this past year, we focused on unique end-user product experiences, increase in features and improved service value, and at the same time have done significant work to ensure that brands using our platform have the best-in-class tools and support. The work that has been accomplished has further enhanced our ability to support a wide range of product categories and improve customer post-sale experiences.

Our commitment to continually push updates and improvements, while at the same time work on enhanced platform architecture and data portability has allowed us to see significant positive returns both with clients and Product Assistant end-customers. At the same time, we have been hard at work promoting sustainable environmental choices while growing or expanding business ventures. We are therefore incredibly proud that more brands have decided to join Layerise’s efforts to minimise paper production and usage by utilising digital and smart Product Assistants to provide an even more excellent post-sales experience for their customers.

### Product Assistant growth
Layerise has been attractive and popular among brands with unique and smart products, making our Product Assistant solution a perfect fit for their efforts to provide their customers with the best product onboarding and guide. This alone has meant that customers are experiencing the full potential of their devices while using the Layerise-powered Product Assistant.

![Chart](//images.ctfassets.net/scrf7o05zai3/13Kwf7PJV6JhUuyGNUcl0L/846d41aaacc2e4f04fab3c9c2907cad0/Chart.jpg?w=1200&q=80)

Since the day we started rolling out our Product Assistant Gen.1, we have seen impressive growth and adoption rates. During early 2019 customer growth and product, registration was driven by a small number of deployed Product Assistants. Still, as we moved into Q2 and throughout 2019, we have recorded doubling rates several times. It has been exciting to see customer adoption and the rate of which more and more customers are registering multiple devices. This growth translates into the evidence that customers are expecting better and more useful post-sales customer experiences and will, in the future, have more significant product onboarding requirements. Besides, every time a customer has used the fully digital Product Assistant in the past year, we have saved earth that incremental negative ecological trail that paper production, colour cartridges and distribution/shipment provide.  

## Making platform stakeholders happier
All parts of the Layerise platform and offering have been improved by great lengths. Over the last 12 months, we have doubled the team to execute faster and to return great productivity value for all platform stakeholders.

### Improved user experience
We started 2019 off by releasing the Product Assistant Gen.1. Since then, the Product Assistant has received more than 400 feature, performance and enhancement updates. In the same period, the Product Assistant UI has been renewed several times to cope with the increasing feature richness and to better adapt to the growing variety of customer usage patterns.

Here are a few screenshots from different points in the year to see the Product Assistant speedy progression:

![assistant evolution](//images.ctfassets.net/scrf7o05zai3/3PXNIr2lTRWtNnRzmGLRNI/891de655a1d4306433e53d54426ab58a/assistant_evolution.png?w=1200&q=80)

As evident to the screenshots above, we ended 2019 with releasing the Product Assistant Gen. 2, which marked a new level of platform maturity. Among many enhancements during the year here are the most crucial:
- Customer & Product Registration: the best and easiest way for customers to register their product ownership.
- Highlights format: allowing customers to gain crucial product know-how and guidance with the “story” like Highlight format.
- Reminders: an effective time-based event to help customers perform specific tasks as a recurring event.
- Dialog: enabling brands and customers to engage in a smart and premium dialog without the need for exchanging basic ownership and product info.
- PWA install: helping customers to install the Product Assistant on their device without the Play Store and App Store hassle.  

### Admin work as a superpower
Equally, as with the Product Assistant, we have released more than 700 incremental Layerise Admin updates aimed at improved features, productivity score, and performance KPI’s. We have also taken significant steps in its platform architecture. As we have been pushing for broader data portability and making our offering easier to use, we have seen great feedback and recognition from brands and industries. Our focus to push effective, stable and powerful offerings has meant that brands, technical writers and customer service users have been able to provide customers with fantastic product experience value as evident below to the evolution of the Layerise Admin.

![admin](//images.ctfassets.net/scrf7o05zai3/5TtgHspRRbfvLDo4JSCvj4/c04b367a73552fa04a6a3ea1d6ea289f/admin.jpg?w=1200&q=80)

2019's big successes include: 
- Product management: brands can automatically create Product Assistants and manage availability and identification. 
- End-to-end WYSIWIG: allowing technical writers to work within the same context as the customer will consume content. It allows for fast content creation and effective fine-tuning with insignificant revision loops.
- Customer reach: brands can, with ease reach out to any customer based on a variety of customer satisfaction signals. 
- Insights: easy and quick insight into customer demographics, customer product onboarding performance and product feedback/issue tracking
- Organisation API: provide the ability for any brand to use their content outside the individual Product Assistant and create other solutions.

## Funding and focus
Throughout 2019 we have frequently been asked about our decision to grow Layerise with a self-funded mindset, and with good reason as it’s somewhat easy to become mesmerised with a long line of zeros ticking from investors. But for us, it has been essential to remain grounded and keep our fingers on the adoption of our offering. Thus far, this has been an excellent decision for us, as we have been able to push ideas, make changes and test opportunities fast and without any concern for broader approval. Furthermore, while it’s given that funding injections can provide execution uplift, it also comes with its challenges and drag, something we thought would not benefit our product execution focus and plan. The 2019 growth has been primarily driven by a focus on personal sales and a keen eye on sustainable product delivery practices. Something that has provided us with tremendous knowledge throughout 2019, and which has been an instrumental part of our long-term product focus but allowed us to effectively navigate as we grow.

## 2020 plan! 
We have spent most of the last few weeks planning the 2020 roadmap. During the next year, we will be continuing our release practice with several updates going out every month, each focusing on known and new areas of the platform. 2019 has provided us with a long wishlist that we are currently mapping out. Among several innovative initiatives that we have started to design and test, we are going to work hard on building solutions that bring customers and brands even closer together. At the same time, our data has shown that customers are looking for collaboration and information exchange between them and other users of the same product. Finally, we are going to expand our platform into an ecosystem that embraces complementary solutions in our efforts to build the leading Product Assistant solution for brands.

## Thank you for your support!
We want to say Thank You! Thank you for your support and trust in Layerise. We have come a long way in 2019, and this has been due to your patience and belief in our ideas and solutions. This has now become a strong foundation for us to further develop outstanding products and provide even higher value through 2020. We don’t have any plans on resting.


Layerise year 2019 recap

2019 recap & 2020 outlook

Better insights - Product Announcements

Better Insights better decisions

New features

Measured KPI's

Date ranges

Customers

Still not convinced?

Trusted by companies like